5 Tips for Finding Products with a Good Gravity Score on ClickBank

By Duncan Whitmore

ClickBank is a popular platform for affiliate marketers looking to promote digital products and earn commissions. One of the key metrics that affiliates use to evaluate the potential profitability of a product on ClickBank is the gravity score. 

In simple terms, the gravity score indicates how many unique affiliates have successfully made sales for a particular product within a specific time frame, with an emphasis on the more recent sales.[1] A higher gravity score generally means that the product is selling well, and has the potential to be profitable for affiliates.

So, if you're looking to find products with a good gravity score on ClickBank, here are five tips to help you identify and select high-performing products:

1. Research Popular Niches and Categories

Start by researching popular niches and categories on ClickBank. Look for products that are in high demand and have a track record of success. 

Generally, products in big niches like fashion, health and fitness, and travel are likely to have the highest gravity scores on account of their popularity.

2. Analyze the Gravity Score Range

While ClickBank is insistent that there is no "good" gravity score, they also recommend that you look for products with a gravity score between 50 and 200.[2] 

Products with a gravity score within this range are usually considered to be performing well and have the potential to generate consistent sales. However, don't disregard products with lower gravity scores, as they may still be profitable, especially if the competition is low.

3. Check Product Conversion Rates

In addition to the gravity score, it's essential to analyze the conversion rates of the products you're considering promoting. Perversely, a high gravity score doesn't always equate to high conversion rates. 

So look for products with a good balance of both gravity score and conversion rates to maximize your earnings potential.

4. Read Product Reviews and Testimonials

Before selecting a product to promote, take the time to read product reviews and testimonials from customers. Positive feedback from satisfied customers can indicate that the product delivers on its promises and has a high likelihood of generating sales. 

It's essential for you to promote products that have a good reputation and provide value to the customers.

5. Keep Track of Trends and Seasonality

Finally, keep track of trends and seasonality in your chosen niche. Products that are aligned with current trends and seasonal demands tend to have a higher gravity score as they cater to the needs of the market.

By staying informed about industry trends and consumer preferences, you can identify products with the highest potential for profitability on ClickBank.


Finding products with a good gravity score on ClickBank requires research, analysis, and a keen understanding of the market. By following the tips outlined above and staying updated on industry trends, you can increase your chances of selecting high-performing products that have the potential to generate consistent sales and commissions.

Remember: success as an affiliate marketer on ClickBank relies on selecting the right products to promote, so take the time to research and choose wisely.

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[1] Source

[2] Ibid.

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